Our story

B Supply · About Us

Built from
frustration.
Driven by purpose.

B Supply exists because the merch and branding industry was broken. We built something better — and we're just getting started.

The Origin

Why we started.

Our founder Ben spent years building his own brands and experiencing the same problems every time — poor quality products, unreliable manufacturers, language barriers, and a process that took months when it should have taken weeks.

B Supply was built to solve that. One partner who handles everything from sourcing and design through to production and delivery. No middlemen. No surprises. No excuses.

What We Do

Merch and branded kit for creators, teams, and brands.

We work with creators, influencers, sports teams, university societies, and brands across the UK to produce quality branded product. From a single hoodie drop for a creator with 100K followers to a full kit run for a sports club — same process every time. Brief, design, production, delivery.

We've worked with On The Run Club, Behind The Diary, and Runnа — and we bring the same standard to every client regardless of size.

Northern Ireland Distribution

A smarter way to ship.

We operate a distribution centre based in Northern Ireland — giving our clients a significant advantage on shipping costs and speed. Due to Northern Ireland's unique post-Brexit position, we can access both UK and EU shipping rates from a single location.

For creators and brands shipping to audiences across the UK and Europe, this means lower costs and faster delivery times. We set this up as a fully managed fulfilment solution — storage, packing, and dispatch handled for you.

Our Values

What we stand for.

Quality first
Every order is checked before it ships. No exceptions.
Honest communication
We tell you what's possible, what it costs, and what to expect. No surprises.
Purpose driven
We reinvest in the communities of our manufacturers and operate with ethical sourcing standards.
Long-term partnerships
Our best client relationships aren't transactional. We become part of your team.
Speed and reliability
We respond within 24 hours and deliver on time. That's the standard we hold ourselves to.
Community impact
Business as a force for good. We believe that completely.
24hr
Response guaranteed
UK+EU
Distribution from NI
1,000+
Units in a single drop
5+
Major creator brands

Ready to work
together?

Whether you're a creator, a team, or a brand — we'd love to hear what you're building.

Get In Touch →